A Picture-Perfect Season

Prepare to be amazed! Autumn’s in the air and many nature enthusiasts and photographers gravitate toward the luscious fall foliage to capture the fleeting beauty of the season. Now’s the time to grab your camera and head out to the parks, woods, forests, mountains, coastlines and beautiful country landscapes to view the full palette of fall colors. Whether you’re just planning to share those glorious shots with friends or creating a fabulous new collection for a gallery, you’ll want to be certain of one thing – that your camera lens and viewfinder are clean and clear!

Over time, as with many other electronic screens, cameras accumulate various types of contaminants (e.g., fingerprints, dust, dirt, etc.). Each of these can distort and/or partially obstruct our desired scene and we may not realize it until it’s too late. Checking our lens and viewfinder for dust and smudges is something we suggest doing on a regular basis, not only to ensure we’re getting the sharpest possible pictures, but also because a fingerprint or alien smudge left to “ripen” can cause permanent damage to the lens coatings.

Keeping our cameras clean isn’t rocket science, but nonetheless, it’s a chore that should be performed carefully, thoughtfully and with the proper tools and techniques. And while the obvious solution may be to clean the camera lens and viewfinder before, during and/or after each use, we’ve found that not all cleaning products are created equal.

For many years, we’ve relied on Clean Screen as our product of choice. What we love about Clean Screen is that it’s carefully formulated to protect your valuable electronic screens, but it’s also portable! If you’re out on a shoot and need to clean off dust or smudges, the kit fits nicely in the glove compartment of any car and is convenient to carry in backpacks and bags.

The kit contains a special microfiber cloth, which cleans without scratching delicate surfaces. (You’ll NEVER want to use facial tissue, paper towels, polyester-based material, or any type of coarse or abrasive fabric or paper surface.) Clean Screen leaves nothing behind but a crystal-clear clean. So, prepare to be amazed with picture-perfect results!

Hit the Road!

Summertime is finally here!!! Which to most Americans means it’s time to hit the road and traverse the highways of this great country to destinations unknown and as of yet undiscovered to you and your family.  Road trips are an amazing way to travel with family and friends but they can be a little less than you expected until you get where you’re going. Sometimes what’s outside your car window maybe dull and boring for hours and hours and hours and hours. So no doubt you’ll what most people of this day and age do, whip out the iPod or laptop or iPad or perhaps the portable DVD player for some entertainment, only to discover it’s so dirty you can barely see anything on its screen!

There may be your little sister’s sticky fingerprints caused by the huge chocolate bar she got at the gas station covering every inch of the screen or maybe you accidentally dribbled ice cream all over it when you fell asleep watching “Inception”. Whatever the case there’s something special that should be everyone’s glove compartments that can help, “Little” Clean Screen by Scott’s Liquid Gold! These small but powerful cleansing cloths are specially designed for use on delicate, tempered screens like those of an iPod, laptop, iPad or portable DVD player. Just take one out of its individual package and gently rub away all that dirty, disgusting-ness. Now hours of entertainment await you!

Alicia’s Clean Screen

We all think celebrities must have an entourage of people to help them achieve everyday tasks, like cleaning.   Apparently, not so. A recent celebrity home tour found Alicia Coppola, at home, with a bottle of  Clean Screen, the newest product from Scott’s Liquid Gold.  Many of you may know Alicia from television’s Star Trek: Voyager, NYPD Blue or Touched by an Angel. She has gained  even more popularity recently with her role in Jericho. Being on TV, Alicia surely wants a crystal clear clean screen to watch the most recent episode of her work. A crystal clear clean is exactly what you get when you use Scott’s Liquid Gold Clean Screen. It gets rid of dirt, dust, fingerprints and smudges from all types of delicate electronic screens quickly and easily. It doesn’t streak or leave a residue and it won’t damage non-glare coatings.  Best of all, it retails for about $8!

You don’t have to believe us, take a tip from Alicia Coppola. Use Scott’s Liquid Gold Clean Screen; it works!

For more information, visit www.scottsliquidgold.com.

Photo courtesy of Josh Beller, http://www.mibelleinc.com