On April 4, 2011, Scott’s Liquid Gold proudly celebrated 60 years in business! Coincidentally, it was also the 55th birthday of our President and CEO, Mark Goldstein. If that were not enough, it was also Scott’s Liquid Gold Day in the City and County of Denver! We had all the makings for a very special triple celebration. As a small American manufacturer, these are amazing milestones for the company and its 65 employees.
To celebrate this important day, we had a party for all our employees, family members, vendors, suppliers and service providers. Liquid Gold was founded in 1951, so it seemed only fitting to have a 1950’s Diner theme as our backdrop. The DJ played lots of “Oldies but Goodies” while guests enjoyed little vintage bottles of Coca-Cola and Silver Dollar hamburgers. To add a little flair, some of our employees even dressed in saddle shoes and poodle skirts.
In 1951, Ida Goldstein, a widow with three sons bought the formula for Scott’s Liquid Gold. She paid $350 ( a $15 deposit) to buy Liquid Gold as a small business for her sons. Oldest son Jerry, took the reins and lead the company for nearly 50 years. As Mark Goldstein (Jerry’s son) said, “Even though my dad is gone, we are still a family company. Everyone here is a member of my family.”